September 28, 2010 A Real-Time Look at Social Media Growth Recently, I ran across an interesting experiment put together by Gary Hayes, a web programmer and blogger. Using Flash, Gary created a social media “counter” that tracks, among other things, how many Facebook postings, tweets, and YouTube uploads are taking place in “real time,” based on the most recent growth rate data available for social media. The application itself is pretty remarkable, and so are the numbers Gary uses to run his calculations. For example, every minute, 20 hours of video are uploaded to YouTube. Every day, 50 million tweets are sent via Twitter. An incredible 900,000 blog posts are…
September 24, 2010 Keeping Customers on Your Mind Customers need to be touched. They will come back to you if they are thinking about you. They are thinking about you if you are thinking about them! Here are a few ideas to keep your business on a solid foundation: Ask your existing clients what you are doing right…and what you can do better. The best way to get a new client is to impress an old one. There are a lot of ways to measure the happiness of your existing clients. A customer satisfaction survey is a simple way to find out how people are thinking and to…
September 21, 2010 Simple Selling Tips for Tough Times Tough times call for real action and positive change. Salespeople know that better than anyone. Aggressively waiting for the phone to ring doesn’t work. Neither does doing the same things with double the energy. But there are things you can do in times like this. Here are two tips that you can put into place this week with only a little effort: 1.) Distribute an insider sheet to your prospects. When your salesperson is absolutely unable to get someone engaged, have them hand your customer a small “insider sheet,” which could feature a blurb about a particular product, a customer,…
