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Tag: business relationship

June 4, 2022

Can’t Get Too Much Love!

Welcome to my new theme for this blog space. I am, of course, talking about the “love” between vendors or organizations and their clients or constituents. A very sage, savvy and experienced client once said to me that the relationship between a supplier and customer can be likened to a romantic relationship. There is the “woo-ing” phase, whereby the potential vendor “courts” the prospective client. They have many meetings (“dates”) finding out about one another to see if there is a good match. Each party asks questions of the other, hoping to find common ground to continue the relationship. If…

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