2018…The Year of Customer Service

Some days you are on the giving end of it, some days, the receiving end. As important as it is for you to get it, it is even MORE important for you to give it. To what am I referring? Why, Customer Service, of course! You know how important good customer service is to you when you are making buying decisions…what restaurants to dine in, which shops to patronize, what merchandise to buy. Try practicing the “Golden Rule” as it applies to customer service and be an example of how to give great service in your own job. Even if…

The Amazing, Incredible Talking Suit

As a business owner, I have choices about how to run my business. One of those choices involves financing equipment purchases. There are not a ton of options: Self-finance (ie write a check out of business funds) Lease from the manufacturer or another institution Borrow money from a bank There are other sources of funds of course (credit cards, venture capital, crowd funding, etc.), but I think I hit the biggies. After much thought, research and experience, I normally choose option 3. The rates are usually lower than leasing, and end of term options are much easier. I recently went…

catching mistakes

When Catching Something is Good

Catching a cold. Bad. Catching fire. Possibly bad. Catching chicken pox. Most definitely bad. Catching mistakes. GOOD! I am always happy and gratified when I see our clients emailing this phrase: “Thanks for catching that!” And it constantly surprises me how often I see that in our client correspondence. Over the years, we have made it a practice to try to spend some time reading over the  “print ready” files our clients give us. Even though we did not create the files and, thus, could not be held responsible for errors contained in the wording, we still invest our resources in looking through and pointing…