April 30, 2019 The Love Letter Does anyone under the age of 30 even know what a “love letter” is? Back in the day…before smart phones, computers, the internet, instantaneous communication, there were letters. Real letters. Handwritten. Thought-out. Emotional. Confidential. Meaningful. Heartfelt. Back in the day, people spoke on telephones, in person, and managed to engage with one another without the use of any electronic devices whatsoever. And they wrote to each other. Love letters. Letters home from camp. Postcards from faraway places, like Ocean City, Maryland. Slips of paper passed in school. Grocery lists. Letters to friends. Letters to distant relatives. Thank you notes. RSVP…
November 2, 2018 Trust Me On This “Trust me. I’m in sales.” “The check’s in the mail.” “I won’t tell anyone.” “Don’t you believe me?” All of these statements and questions are asking others to put their trust in the person doing the asking. Why would one person trust another? Would you believe a stranger who walked up to the you on the street and asked you to trust him? I’m guessing not. Would you believe a close friend who had never steered you wrong in your long relationship? I’m thinking yes, you would. When you are not quite a total stranger to someone, yet not his…
July 1, 2009 DO WHAT GOOGLE WOULD DO There’s an interesting book out called WHAT WOULD GOOGLE DO by Jeff Jarvis that is not really what one expects when reading the title. One basic, compelling idea in this book is the days of vendors staying inside their “ivory towers” and being unapproachable are way, way behind us now. Not only should customers’ view points be important to vendors, but they must be welcomed with open arms, listened to, considered and followed/enacted. The internet has provided a COMMUNITY for businesses and their customers to join together with the ultimate, honorable goal of producing a better product or service for…
