April 3, 2019 Would a Little Follow Up Kill You? Feast or famine. When it comes to follow up, this is what happens: You either are stalked hourly by a robocomputer emailing you about your unclaimed shopping cart on a website you visited by accident 3 years ago, or you get crickets from the person who took time to come out, meet with you, ask you pointed questions, so much so that you feel compelled to file a missing person’s report on him. Why does appropriate follow up seem like such a daunting challenge? If you are in sales (and these days, we all are, pretty much), and you respond…
