July 20, 2018 I’m Just a Girl Who Can Say No…and Does, Frequently There’s something to be said for amiability. Smiling pleasantly, getting along, going along. People like amiable people. You know what happens to those who are so affable, so unbelievably agreeable? They get stuck doing EVERYTHING! That used to be me, I’ll admit it. I’m a people pleaser, I like making people happy. It’s great to bask in the warmth of someone’s glowing appreciation for your thoughtfulness and consideration. Until you start to suffer. There’s only so many hours in a day, so many minutes in an hour. If you’re always “doing” for someone else, then you’re the one who is…
June 16, 2017 How to Ensure the Success of your Brand? Is it advertising? Spending thousands, tens of thousands, even hundreds of thousands on radio, television, billboards, and magazines? All that money for art directors, media buyers, and lots of time spent on decisions about commercials, photography, and graphics. Lots and lots of lead time from concept to completion. And then, you are paying for thousands, or possibly millions, of eyeballs and ears that probably don’t even buy what you are selling! Maybe it is social media? Twitter, Facebook, Linkedin, Google Plus, Yelp etc. Trying to figure out how to get your message out, how to measure your results, how to…