June 30, 2017 The Paper Chase Have you ever found yourself walking into Home Depot or Sherwin Williams hoping to buy a can of paint to cover the walls of a room in your house… …and stared unblinking and unbelieving at the approximately 10 million color choices you have available? Well, paper can be like that too. If you allow yourself to be overwhelmed by the sheer quantity of selections, it’s possible to work yourself into a type of paralysis analysis whereby you may never make a decision. It is better to let the experts help guide your choice. You should always let form follow function….
June 2, 2017 “Well Done Is Better Than Well Said” “Well Done Is Better Than Well Said” This is a quote from everyone’s favorite printer, Ben Franklin. And, like so many things he said almost 300 years ago, it is still applicable today. So, what is the big idea behind this important quote? Maybe it means that it is better to do something than just thinking about doing something? Maybe it implies that, no matter how good something sounds, until something is actually DONE, it may be meaningless? Maybe old Ben is trying to spur us on to useful, proactive and productive activities? Often, the idea of starting a task…
September 9, 2016 When Catching Something is Good Catching a cold. Bad. Catching fire. Possibly bad. Catching chicken pox. Most definitely bad. Catching mistakes. GOOD! I am always happy and gratified when I see our clients emailing this phrase: “Thanks for catching that!” And it constantly surprises me how often I see that in our client correspondence. Over the years, we have made it a practice to try to spend some time reading over the “print ready” files our clients give us. Even though we did not create the files and, thus, could not be held responsible for errors contained in the wording, we still invest our resources in looking through and pointing…
